China Digital TV Anniversary 2010 was held in Beijing

Skyworth Coocaa LED won three awards.

On June 2^nd, the fifth China Digital TV Anniversary was held in Wanshou Hotel in Beijing. Based on the integration of telecommunications networks, cable TV networks and the internet, IP TV and ID TV became the topics of this anniversary. By excellent functions and outstanding market share, Skyworth Coocaa series are the biggest winner in LED backlit field. E60 series Coocaa LED won “Best IP TV in 2010”, E80 series Coocaa LED won “Best LED backlit LCD TV in 2010” and “Best ID TV in 2010”.

IP LED backlit TV become popular, it’s important to own a web portal.

The Secretary General of China Video Association Mr. Bai Weimin said now the TV industry is upgrading and is being through a transformation. Especially based on the integration of telecommunications networks, cable TV networks and the internet, IP TV has become the highlight of the development of TV industry. Leaded and been promoted by Skyworth and other TV enterprises in China, the IP TV industry in China has moved into the front row in the world.

Meanwhile, SAFRT released series of polices and standards. Political factor has become the key factory to determine the industrial chain and the structure of business. Along with the confirmation of the structure “CNTV + Integrated Operation Platform + IP TV Terminal”, a new industry is waiting for its booming.

As one of the earliest enterprises involved into R&D IP TV, Skyworth has added internet interfaces in its standard configurations and has built the first web portal for its Coocaa users to download movies. There are tremendous video, music, picture and flash contents in this web portal and has built strategic cooperation relationship with CCTV, BesTV and Huashu.

It is understood that Skyworth Coocaa IP LED backlit TVs possess integrated IP TV functions like online movie, search and download, network neighborhood etc.

Skyworth ID TV stands out

Except for IPTV, people also care about ID TV and LED backlit TV.

The “Best ID TV in 2010” awarded Coocaa HD Combo E80 series used the unique embedded ALL-HD digital core. You can receive cabled or ground wireless digital HD signals by using one remote controller which realized set top box free.

Skyworth digital set top box occupied absolute advantages in domestic market and has built cooperation relationship with the Bureau of Radio, TV and Film in many cities. Skyworth Coocaa HD Combo also signed MOU with many bureaus based on the market explored by Skyworth Digital Tech while the other TV brands have not started this action.

The experts analyzed the cooperation between Skyworth and the bureaus of Radio, TV and Film in many cities will promote the development of ID TV. Meanwhile, the HD World Cup will help to promote Coocaa LED. 

LED age is coming. Skyworth started before the others.

LED backlit TV will be an important direction in TV industry. The relevant data shows the growth rate of LED TV in China has exceeded the expectation. In total 71,756 pieces of LED backlit LCD TVs were sold in the first half of this year which covers 11.5% of sold LCD TVs. And the sales revenue covers 22.6% while the number was less than 2% last year.

The Marketing GM of Skyworth Group Mr. Liu Tangzhi said Skyworth firmly believe LED backlit TV will be the direction of TV industry back to 5 years ago. Thus, Skyworth put into lots of energies to R&D of LED backlit technology. According to the database provided by AVC, Skyworth Coocaa LED backlit TVs has ranked No. 1 in China market since October, 2009.

Skyworth’s No. 1 position is enhanced by Coocaa LED series. According to AVC’s investigation, Skyworth has continuously covered most of China’s market in TV industry and LCD TV field for two years. In the first half of 2010, Skyworth Coocaa series obtained marvelous success. Its sales volume increases by several times in some cities.

This year, Skyworth invited the famous star Jay Chou to represent for its TV products in China to enhance its orientation of Coocaa LED series. The LED age will bring a lot of opportunities to the TV industry and the prepared enterprises could catch those opportunities so to rule the roost.

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