Skyworth Plans to Distribute Half Million Coocaa LED in Market to Welcome the Network Convergence

On July 1^st, along with the unveil of “Network Convergence Trial City”, Beijing, Shanghai, Changsha, Shenzhen and other 8 cities became the first trial cities. The network convergence scheme finally stepped out. The leading enterprises in consumer electronics industry including Skyworth Group paid close attention to this event. The core industry of Skyworth RGB business department decided to launch 7.5 million pieces of televisions to participate in this competition. Skyworth has distributed its multimedia products to its counters. Among them half million Coocaa LED has been put into the market as well. The related industry has also been overall arranged. The sales target of set top box has been set as 8 million pieces. Skyworth plans to build the largest group of network convergence products to lead the development of television industry.

The network convergence scheme which will integrate telecom network, broadcast television network and internet has been approved by State Council. The trial begins in July. There’s no doubt it brings tremendous business opportunity for domestic TV manufacturers. Before the State Council publishing the scheme Skyworth has already signed contracts with ARFT in many cities to promote HD AIO TV. It plans to sell one million pieces of AIO TVs in this financial year to have the situation well in hand.

Chairman of Skyworth board members Mr. Zhang Xuebin said Skyworth has prepared for the market long time ago and is the first domestic TV manufacturer which has launched products fits the network convergence. Back to three years ago, Skyworth has created the early form of Coocaa TV which has Coocaa movie, Coocaa music, Kara OK and other functions which supports multimedia entertainment solutions.

This Spring Festival, Skyworth launched its Coco Chatting TV which could video chat through TVs. It is a big step to the road of network convergence. Later, Skyworth launched its unique single chip Coocaa HD AIO TV on April 8^th. Like the other Coocaa LED backlit TVs, HD AIO TV also has powerful multimedia entertainment functions like online movie, Kara OK, music album etc. It combines the network and television perfectly.

According to the introduction given by Skyworth engineers, the entire medium to high level Skyworth TVs have internet interface in their standard configurations. There are tens of different Skyworth TV products which have cabled digital channel receive solution. What’s more, Skyworth particularly built the first television content portal – Coocaa net. There are tremendous video, music, photo and FLASH sources. According to the statistics, Coocaa net has supplied special service for 1.2 million Skyworth Coocaa TV users in the past three years. We have seen the future of network convergence. Skyworth television is at least two years ahead of the other TV manufacturers in network convergence.

After the SARFT awarded licenses to internet television operators in 2010, Skyworth, Hisense, TCL and other TV brands all managed to cooperate with those internet content providers. Besides Coocaa net, Skyworth has also cooperated with the biggest three IPTV operators – CCTV, BesTV and Huashu Media to promotes its IPTV. Till now Skyworth has obtained the authorization and permission of ARFT in 90 cities and has signed cooperation agreements with them. It is estimated the number will increase to 150 by the end of this year. The fast development of Skyworth LED backlit TV attracted the attention of conglomerates. Canada Espial Company sent its top technician team to visit Skyworth. The experts analyze that the release of network convergence policy will bring huge opportunity to Skyworth, and it’ll bring convenient life style to normal consumers.

Skyworth not only promote network convergence products in its core TV industry but also promoted the technology in its corresponding industries. The newly founded Skyworth Application Electronical Co., Ltd., researched and developed hundreds of network convergence products. The DVB digital television receiver created by Skyworth Digital Technology Co., Ltd. provides full scale digital solution for cabled television operators. Skyworth Digital has built cooperation relationship with hundreds of operators and its business has covered about half of the domestic market. It is understood that the invest in network convergence, including LCD module, joint R&D, LCD panel production and set top box, has reached to almost 0.75 billion US dollars since 2005.

The Vice President of Skyworth Group and Present of Skyworth RGB Mr. Yang Dongwen said:” The revolution of digital technology accelerated network convergence and lead the new currency which brought us new dream because it created new opportunity and a brand new industry. We’ll follow the trend to provide more network convergence products for our customers by put in more emphasis on this opportunity.”

The experts analyze that along with the release of network convergence policy, the corresponding industry will have huge business opportunity and will bring great breakthrough for television manufacturers. Skyworth will distribute half million pieces of Coocaa LED backlit TVs to the market to compete with other brands.

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